Hint partnered with Fender, Nate Morley Consulting, Dynamic Dynosaur and Dominic Cooley (Photography) to help create and produce the Fender Bassbreaker campaign. The campaign featured artists: Dave Navarro-Jane’s Addiction, Matt Skiba and Mark Hoppus-Blink 182, Dave Keuning-The Killers, Jeff Oddie-Wolf Alice, Rob Ackroyd-Florence+The Machine, Phred Brown-Bruno Mars, Albert Hammond Jr., Simon Neil-Biffy Clyro.
Everyone who experiences the new Fender Bassbreaker amp describes it in a different way, using different words. But the Bassbreaker is so versatile, so innovative and so unique, that despite each person’s best efforts to define it, there are no words that can do it justice.
“Something too intense, extreme or unusual to describe is beyond words.”
“There Are No Words” incites curiosity and is an invitation for consumers to experience the amp for themselves. The message is authentic, (coming from artists and real musicians), versatile (it works in all languages and regions) and can easily be refreshed.
This Bassbreaker work has been lauded by Fender as the best campaign in the legendary brand’s history.