DC Shoes Rob Dyrdek RD1

DC asked Hint Creative to design a limited edition kit which included a t-shirt and shoes for the launch of Rob Dyrdek’s signature shoe the RD1 Mid. These limited edition kits went out to DC VIPs to jump-start the conversation around the shoe launch. A custom canvas compartmentalized box was created to house the shoes and t-shirt. The simplistic minimal art direction showcased fine production details incorporating magnetized clasps and foil stamping to create a signature box.