I.Line Branding
Posted byM5 Fitness Branding
Posted byMethod 5 Fitness offers an online platform for people to sustain a healthy lifestyle through a holistic approach of targeted exercise, nutrition, coaching, social accountability and natural supplements. In other words, a realistic and sustainable fitness solution.
M5 asked Hint to create the brand, beginning with the identity and extending to web and packaging. To supplement the fresh modern take of the design, Hint art directed photo shoots, collaborating with the talented Matt Hawthorne and Derek Israelsen to bring to life the vibrant visual core of the brand.
Jouany Perfumes Branding
Posted byJouany Perfumes is the original creation of renowned fashion photographer Christophe Jouany, whose travels to some of the most beautiful and exotic locations in the world served as inspiration for the brand. The collection consists of one scent per city, beginning with St. Barthélemy and Marrakech.
Hint created a brand to embody the scents’ fusion of classic longevity and fresh modernity as well as the identities and promotional materials for first two scents.
AIGA 100 Show Identity
Posted byThe Salt Lake City chapter of AIGA, the professional association for design, puts on the annual 100 Show, a prestigious juried competition where the year’s best design is honored and showcased at a gala. Traditionally a local studio is asked to design the identity system for the gala each year.
The Salt Lake City chapter approached Hint to design the 2009 AIGA 100 Show identity which included a logo and book representing the top 100 projects. Hint’s team used unique typographical effects to create an aesthetically interesting booklet. Local press, Mandate Press, produced the covers with unique printing techniques. A special edition poster acted as the dust jacket and a discovery element.
Andina Capital Management Identity
Posted bySeven 2 Branding
Posted bySeven2, a kayak paddle designer and manufacturer, emerged in marketplace with a patented ergonomic design. The founder combined technologies behind two of his passions, skiing and kayaking, to invent the unique Seven2 paddles. The mechanics behind the paddles and signature bright blue grips changed the kayaking experience and set Seven2 apart from old industry norms.
Hint was asked to refresh the Seven2 identity and brand. Hint chose to shine the spotlight on the innovative grip technology and how it works in harmony with the human body. Using elegant design and a neutral color palette, Hint tells the Seven2 story with alluring photography juxtaposed against the trademark blue grips. In the year following the brand refresh, overall sales increased by 50%.
